FILM, PHOTOGRAPHY,
PORTRAITS,
WORKSHOPS,
CAMPAIGNS AND EXHIBITIONS
Projects
Engagement films
Consultation and deliberation on camera
Community portraits
Residents photographed with what they said
Plain-language communications
Guides, training and campaigns for major change
Workshops
Sessions that inform and create content
Campaigns and channels
Websites and media content with results
Documentary film
Long-form stories about real people
Marketing content
Content answering buyer's needs
Exhibitions
Work made to draw an audience
Engagement films
When an organisation brings people together to make a decision, I film it so the public can see who took part and hear what they said.
Two councils brought residents together to shape major strategy. I planned the coverage, chose who to interview, wrote the questions, and asked participants and speakers to talk on camera during sessions. I filmed, recorded the audio and edited both films.
Outcome: Published on both councils’ engagement platforms, next to the plans those panels shaped: a 2025–2029 Council Plan and a 2026 Ageing Well Framework.
Interviews · Directing · Video · Audio · Editing
Community consultation often results in cold reports. I photograph the people whose voices were heard, and pair each face with their own words. It helps to close the loop.
Darebin was planning a major redevelopment of Reservoir Leisure Centre and asked the community what it needed. Alongside the surveys, I photographed the people who use the centre and recorded what they said about it.
Outcome: Published by Council across its channels, and later used in campaign material displayed at the centre.
Concept · Portraits · Interviews · Analysis · Art direction
Community portraits
When a reform, policy or project changes what people can expect, someone has to explain it in words they recognise. I do that work end to end: talking with the people affected, drawing out their stories, photographing them, and turning it into material people read and use.
For a major aged care reform, I made the change personal to frontline staff: I interviewed and photographed them, and their words carried the key messages through a change management campaign. Everyone heard what was in it for them, from people they trusted.
Outcome: 98% of 120+ staff adopted the change and completed training on schedule. Over 2,000 clients received a plain-language handbook explaining their new rights.
Plain language · Copywriting · Layout · Photography · Campaign concept
Plain-language communications
I design workshops that engage groups and deliver a message. They also draw out what people think and turns it into artefacts which represent their stories and voices: portraits, photographs, films, exhibitions.
This was a pioneering project using AI image generation, and the outcome was portraits which told a story and together started a conversation in public spaces. I delivered versions of it in four countries, including with First Nations Elders, following cultural protocols and consent and release processes throughout.
Outcome: Award-winning portraits took centre stage at the International Federation on Ageing Global Conference in front of delegates from more than 60 countries, including UN and WHO representatives.
Workshop design · Facilitation · Cultural protocols · Consent · Exhibition
Workshops
I run the whole campaign: the content, the website or landing page, the social channels, the paid advertising and the reporting. Because one person holds every part, each piece works toward the same goal, and what the audience responds to shapes the next story I tell.
For this project I built an audience from nothing for a platform about life after 50. I created the websites and channels in English and Portuguese, made the content and ran the paid campaigns across Meta and YouTube.
Outcome: A highly engaged audience of around 10,000, with 94% in the intended age group and single posts drawing dozens of comments.
Content strategy · Websites · Paid campaigns · Analysis · Bilingual
Campaigns and channels
A documentary usually needs a producer, director, camera operator, sound recordist and editor. I do all five. I find the story and the people who can tell it, shape the narrative, and decide which images, sound and moments carry it, on location and in the edit. Drone and animation come in when they serve the story.
For a lifestyle channel I created, I made a series following people who have built their lives around what they love: truffle farming, oyster growing, mosaic making. Each film was shot and edited separately in English and Portuguese.
Outcome: More than 50 films published, with single episodes reaching 32,000 and 27,000 views.
Story · Directing · Camera · Sound · Drone · Editing
Documentary film
I interview clients and find the stories worth telling. I use them to show what the service looks like and what people think of it. It's the strongest proof a potential client can see before a major investment.
For 15 years I marketed high-cost international education programs. Parents and young adults worried about value, safety, quality, and whether the program would deliver on its promises. I interviewed and filmed students during their programs, capturing their experiences, and the sales team used that material to show the service and its impact on students, and to get parents excited.
Outcome: Client stories that supported a sales operation handling more than 100 enquiries a day.
Content strategy · Student stories · Interviews · Video · Guides · Web · Paid media
Sales and marketing content
I think beyond the content itself to how people will encounter it. For the International Federation on Ageing's global conference in Bangkok, that meant shaping individual stories into a physical experience, reading how delegates moved through the venue, choosing where the work would be most visible, and adapting the format to the space. I managed production remotely, sourced suppliers, coordinated printing and delivery, and installed the work on site.
Outcome: Seen by delegates from more than 60 countries, including UN and WHO representatives. I arrived as a newcomer to the sector and left known to its experts, with invitations to exhibit in Poland, Japan, Singapore and China, and a paid commission from a group who saw the work.
Experience design · Spatial presentation · Production logistics · On-site installation
Exhibitions
From story
to content that informs,
engages and lasts...
